Economic benefits of APIs

The almost immeasurable variety of business processes and operational procedures has over time led to a destructive breakdown of methods and processes. The consequence is the increasing isolation of processes that should be designed cooperatively for effective, synergy-based process control. Modern economic strategies are increasingly aimed at restoring the lost unit step by step. One of the most effective methods on this path is the consistent use of APIs.

In software development, the use of APIs has resulted in significant growth rates in the areas of flexibility and efficiency. More about this can be found in Flexibility and efficiency through APIs. Basically, the processes in the development of software are simplified by using APIs to automate particularly complicated and time-consuming tasks.

But also on a very general level - not only in software development - APIs lead to noticeable savings in resources through the automation of work processes, with time savings playing the dominant role in this respect.

The flexibility that comes from using APIs has a direct impact on all types of business processes. The resulting optimization of processes does not only lead to a more efficient way of working. The tangible increase in productivity and the associated cost savings can also be directly attributed to the use of APIs.

A beneficial effect of using APIs that is often not immediately recognized is the increase in reach. The flexible functionality of the API architecture allows cooperative processes to be designed that are optimally coordinated with each other. This allows information content to be communicated faster and spread more widely.

Particularly in the flow control of delivery processes, considerable friction losses often occur in terms of efficiency and speed as a result of the constant switching between different applications that is required to cope with the tasks involved. The use of APIs unites all processes in a common application. This not only simplifies handling, but also gives the customer the opportunity to track all phases of the delivery process in a transparent manner.

In addition, the synergetic potential opened up by the consistent use of APIs allows completely new, innovative applications that enable the company to open up new worlds of experience for the customer. The variety of possibilities that manifest themselves in this field are only just being explored.

The market is subject to constant change, driven by varying customer expectations. What is current today can be completely outdated tomorrow. Successful strategies respond to changing demand scenarios without delay. In order to meet the high demands of a constantly changing market, flexible and adaptable technologies are required. APIs ideally meet these criteria.

The innovative use of APIs extends the scope of action for companies, their partners and interest groups as well as for external developers. Similarly, APIs open up new revenue streams through their innovative approach and allow the expansion of existing business models.

The already mentioned potential of APIs in expanding and developing reach has a direct impact on the visibility of the brand. APIs are ideal for building brand culture through their efficiency-enhancing and synergistic properties.

APIs provide significant economic benefits. Especially the open innovation and efficiency, which are made possible by external development and collaboration, create massive gains in resources and synergies.